The Process Of Viewing Listings Before They Come To Market
The Listing Agent meets with the seller and determines a list price and signs a listing agreement allowing the broker to market the property. The listing broker shares the new listing internally with the listing company “only” in accordance with MLS guidelines.
The Listing Agent works with the seller to prepare the home for the market. The property may be shown to prospective clients of the listing company during this period with the seller's approval.
The property is photographed and a sign and lockbox are typically installed on the property. Once a sign is installed on the property with a coming soon sign, pre-market showings are no longer permitted.
While the Property remains in Coming Soon status, the Broker may market the Property in any medium, provided that any such marketing only markets the Property as "Coming Soon". Showings are not permitted while in the coming soon status in accordance with MLS rules.
The property goes live on the market and is available to be shown to the general public.
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